Mikey Williams was the first American high school basketball player to sign a footwear and apparel deal with a global sneaker brand. Six years on he is a junior guard at Sacramento State, coming off a 17.1-point season.
Every number below comes from Sacramento State Athletics, ESPN, Instagram or Wikipedia. Nothing here is estimated or rounded up.
Sacramento State, jersey number one, back for a junior year after withdrawing from the transfer portal in May 2026.
Returning junior guard, #1. Head coach Mike Bibby; general manager Shaquille O'Neal. The Hornets left the Big Sky and joined the Big West Conference on 1 July 2026, so this is the programme's first Big West season.
Official rosterStarted all 21 games he appeared in: 17.1 points, 4.5 assists, 3.0 rebounds, 1.2 steals in 35.1 minutes, shooting 83.0% from the line. He led the Hornets in Big Sky play at 20.1 points, third in the conference, and was fourth in assists. Season high of 34 at Idaho State. He missed ten games with injury, including the last eight.
Career statsRoughly 3 million Instagram followers at @mikey, plus TikTok and X. Sacramento State put his combined Instagram and TikTok following at 5.4 million when it announced his signing in May 2025. On3 currently carries a market-based NIL Valuation of $2.3M for him.
NIL & partners
He was already the most-followed teenager in American basketball before he played a varsity minute. He worked as a ball boy for San Ysidro High head coach Terry Tucker, who said he “couldn't keep him out of the gym.” In eighth grade he joined the North Coast Blue Chips alongside Bronny James; in 2019 he played the AAU circuit with the Compton Magic.
His high school debut, on 20 November 2019, was 46 points. His second game was 50. On 13 December he scored 77 points with nine three-pointers against Kearny — a CIF San Diego Section single-game record and a California state freshman record.
He finished that season averaging 29.9 points, 6.7 rebounds and 4.9 assists, led San Ysidro to a CIF-SDS Division III title, and was named MaxPreps National Freshman of the Year.
He had over one million Instagram followers before he started high school. By the end of his freshman year the count was close to two million — and Drake, LeBron James and Kevin Durant were among them.
Photographs published by Sacramento State Athletics on his own roster page, plus one free-licensed image from Wikimedia Commons.
